Direct-linking to a vendor detail page

What this route is

Every vendor your network runs has a permanent address: /franchise/vendors/[canonical_entity_id], a standalone page that renders one vendor's network detail on its own URL. It exists so a link to a specific vendor keeps working outside the normal click-through flow inside Vendors home: from HQ search results, from a bookmark, from a link pasted into an email or a report, or from a browser back and forward action.

Inside Vendors home itself, you never land on this page by clicking. Every tile click there (from the network hero, the All Vendors list, Top by Spend, Top by Footprint, the category breakdown, Off Program, or Rate Drift) opens the same vendor as a centered overlay on top of the page you were already looking at. The standalone route renders a lighter version of that same vendor drill: enough to be useful on its own, but without the deeper tools that only make sense once you are already mid-session inside Vendors home.

Where to find it

• HQ sidebar → Vendors (hq.verinode.ai/vendors) is the normal way in, but it takes you to the tiled Vendors home, not this route. From there, clicking a vendor tile opens the overlay, not this page.
• Search. HQ's search index carries a direct link to this exact route for every vendor in your network's spend summary, so a vendor name typed into search resolves straight to /franchise/vendors/[canonical_entity_id].
• A pasted or bookmarked link. Anyone with a valid vendor link and access to your group's HQ workspace lands on this page directly, no need to first navigate through Vendors home and click the right tile.
• Browser back and forward. Because the overlay does not change the page URL, only this standalone route gives you a URL you can navigate to, refresh, or return to later.

How this page differs from the in-page overlay

The two surfaces are built from the same underlying vendor drill, so the core numbers always agree. What differs is depth: the overlay layers in a few tools that only get pulled in when you open a vendor from inside Vendors home, and this page carries one section the overlay does not show at all.

On both. The header (vendor name, category, program status, rate drift flag), the aggregate-only privacy notice when a vendor's footprint is too small, the four headline metric tiles (Annual spend, Franchisees using, Verinode score, Avg satisfaction), the Cost distribution tiles, the Negotiated rate vs. network median block, the Programs row, and Per-franchisee participation.

Only on this standalone page. The Vetting Verdict block (covered below), which leads the page directly under the header. It does not appear in the overlay.

Only in the overlay. The Score deep-dive button, the Compare alternatives button, the full Verinode Score dimension breakdown with indicators, the Also scored in list for vendors scored under more than one category, the Sources & evidence panel, and Network team scores (your own franchisees' ratings, aggregated). See Opening a vendor: the network detail overlay, Vendor detail: the Verinode Score dimension breakdown, Vendor detail: Network team scores, Comparing a vendor against same-category alternatives, and Vendor Score deep-dive for those.

If you need any of the overlay-only tools, use the "All vendors" link at the top of this page to get back to Vendors home, then reopen the same vendor from a tile there.

Every element on this page, top to bottom

Header

A small "← All vendors" link sits above the vendor name and returns you to /franchise/vendors, the tiled Vendors home page, not back to any overlay. Below it, the vendor name is the page title. Under the name, an eyebrow line reads the vendor's category (its most common vendor type, humanized, for example "Water Mitigation" rather than a raw code), then its program status, then, only when it applies, a "Rate drift" flag. Program status reads one of: Not on a program (no program status on file), Off program, Approved, Preferred, or Required.

Aggregate-only view

Some vendors are used by too few franchisees in your network for HQ to show per-vendor numbers without risk of identifying a single franchisee's private business data. When that is the case, everything below the header is replaced by a single notice headed "Aggregate-only view." It explains that per-vendor metrics are suppressed to protect operator privacy, and that the vendor will surface here in full once enough of the network runs it, or by changing the network data posture in Settings → Group → Data posture. This is the same privacy boundary that governs the rest of Vendors; see What HQ sees vs. what stays private for the full explanation.

Vetting Verdict

This is the block unique to this standalone page. It is HQ's read on whether a vendor is ready for a formal approval program, built entirely from data only HQ has: how many locations run it, the network-aggregated Verinode score and satisfaction rating, and whether franchisees are paying over a negotiated rate.

The verdict line. One of five labels: Qualifies: Required, Qualifies: Preferred, Qualifies: Approved, Does not meet the bar, or Not enough signal yet, each with a colored dot. When the vendor is already on an active program, a small "Already on a program" note sits beside it.

The headline. A plain-language sentence stating how many locations in your network run this vendor (or that none do yet), followed by the averaged Verinode score and satisfaction rating where available, and a note when some franchisees are paying over the negotiated rate.

The rationale. A one-line reason for the verdict: strong quality with broad adoption, solid quality with real adoption, meeting the baseline for approval, falling below the quality bar, or simply not enough network signal yet to judge.

The scorecard. Four criteria in a small grid, each with its own colored value: Verinode score, Network adoption (the location count), Satisfaction, and Rate discipline (on the negotiated rate, or some franchisees paying over it). Each reads its own status color: strong, adequate, weak, or not enough data to tell.

The footer. When the verdict is "Not enough signal yet," a note that more network signal will sharpen the picture as locations adopt and rate the vendor. When it "Does not meet the bar," a note that the vendor is below the bar for a program today and worth re-checking as the network's experience grows. When it qualifies and is not already on a program, an "Add to a program →" link that opens Programs with this vendor pre-selected. Underneath all of it, a fixed disclosure line: "Based on your network's own data and the independent Verinode score."

Headline metrics

Four tiles across the top:

• Annual spend, the widest tile in the row, showing the network's total annual spend with this vendor. Its sub-line shows the monthly figure, or "Awaiting spend data" if none has flowed in yet.
• Franchisees using, the count of franchisees in your network currently running this vendor. Its sub-line shows the date of the last relationship update, or "Network footprint" if no update date is on file.
• Verinode score, the network-average Verinode score for this vendor (or a dash if it has not been scored). Its sub-line shows how many franchisees have scored it, or "No scores yet."
• Avg satisfaction, the network-average satisfaction rating out of 10 (or a dash), with a sub-line showing the peer rating count, or "No ratings yet."

Cost distribution

Three tiles showing how spend is distributed across the franchisees that use this vendor, not just the network total: Median / Franchisee (the typical monthly spend), P75 / Franchisee (the top-quartile monthly spend, flagged as a wide spread when it runs well above the median), and Network monthly (the sum across every franchisee running this vendor).

Negotiated rate vs. network median

This block only appears when a negotiated monthly rate is on file for this vendor. It lays out four figures side by side: Negotiated (the contracted monthly rate), Network median (what franchisees are typically paying), Overage (the signed dollar difference between them), and Status, either On rate or Drift. A vendor in drift means some franchisees are paying above the negotiated terms. See Vendor detail: negotiated rate vs. network median for how to read and act on drift.

Programs

A row of tiles under the heading "Programs." If this vendor is not on any active HQ vendor-approval program, a single tile reads "Off program" with the sub-line "This vendor isn't on an active HQ vendor-approval program." and an "ACTION" tag. Otherwise, one tile per program membership, showing the qualification level (Approved, Preferred, or Required), the program name, the negotiated monthly rate or "No rate set," and the program's status.

Per-franchisee participation

A list below Programs, one row per franchisee running this vendor, sorted as returned by the nightly network aggregator. Each row shows the franchisee's name, a meta line combining billing frequency, billing model, and relationship status where known (falling back to "Active relationship" when none of those are on file), and three right-aligned figures: Monthly spend, Rating (that franchisee's own satisfaction rating), and Score (that franchisee's own Verinode score for this vendor). When no relationships are on file yet, the list reads: "No active franchisee relationships on file yet for this vendor. Rows populate after the nightly aggregator runs."

Navigating from here

1. 1Use "← All vendors" to return to the tiled Vendors home page.
2. 2From there, click any vendor tile to reopen the same vendor as an overlay, which adds the Score deep-dive, Compare alternatives, dimension breakdown, sources, and network team scores.
3. 3Use "Add to a program →" in the Vetting Verdict block to jump straight to Programs with this vendor pre-selected, when the verdict qualifies it and it is not already enrolled.

When a direct link is the right tool

A link to this page is the right choice whenever you need the vendor's network numbers to survive outside a single browsing session: sharing a specific vendor with a colleague in Slack or email, dropping a link into a report or a board update, bookmarking a vendor you are tracking for a program decision, or following a search result straight to the vendor you searched for. For everyday browsing inside HQ, work from Vendors home and let tile clicks open the overlay, since that path gives you the full toolset in one place.

The privacy boundary holds here too

This route enforces the exact same aggregate boundary as the rest of Vendors: HQ never sees a single franchisee's private relationship or spend data on its own, only network aggregates, and any vendor whose network footprint is too small to aggregate safely shows the "Aggregate-only view" notice instead of numbers, on this page exactly as it does in the overlay. See What HQ sees vs. what stays private and Vendors: your network's spend and procurement leverage, in aggregate for the full picture.

Related reading

• Vendors: your network's spend and procurement leverage, in aggregate
• Opening a vendor: the network detail overlay
• What HQ sees vs. what stays private
• Vendor detail: the Verinode Score dimension breakdown
• Vendor detail: Network team scores
• Vendor detail: programs and per-franchisee participation
• Vendor detail: negotiated rate vs. network median
• Comparing a vendor against same-category alternatives
• Vendor Score deep-dive: history, trend, and research narrative
• The full network vendor list