The network footprint hero panel
The network footprint hero is the first thing you see on the Recruit & Grow page: a large headline number for your total member locations, a pill showing what share of them are engaged, and three s…
On this page
What it is
The network footprint hero is the first thing you see on the Recruit & Grow page: a large headline number for your total member locations, a pill showing what share of them are engaged, and three smaller stats underneath, Territories, Underserved, and Open prospects. It is the anchor for the whole page, the same single-dominant-number treatment used on every section's home view, and it exists so an HQ admin opening Recruit & Grow gets the state of the network in one glance before scrolling into territories, coverage gaps, and the prospect pipeline.
Recruit & Grow itself is Verinode's network-growth workspace for HQ: tracking territory coverage, an inbound prospect pipeline, and a prospect-facing deck generator built from anonymized network benchmarks. It is not a CRM. It does not store contracts or run outreach campaigns. It reads the territories and prospects your team enters and the network aggregates Verinode computes, and lays them out so you can see where the network is thin and who is in the pipeline to fill it.
Where to find it
Open Recruit & Grow from the HQ sidebar at hq.verinode.ai/recruit-grow. The hero panel is the first element on the page, above the territory map and above every tile row (Take Action, Coverage Gaps, Active Prospects, Network Hiring Flow, Territories). It renders once per page load and does not have its own tab or toggle, it is always there at the top.
The headline: total locations
What it is. The large number under the eyebrow "Network footprint" is your total count of member locations across the network, the same population Item 19 disclosures and network-wide benchmarks are built from.
Where it comes from. This number is not counted live off your territory or directory tables when you load the page. It is read from the latest row in the network's member-aggregates snapshot, a nightly aggregation that also feeds the top-quartile margin and cycle-time figures used elsewhere on this page. That means the headline can lag a same-day membership change by up to one snapshot cycle. If your aggregation cron has never run for this group, or the network has zero members on record, the headline reads 0, it does not disappear or show a placeholder dash the way some other hero panels do when they have no data.
The engagement pill
What it is. The pill beside the headline reads, for example, "58% Engaged". It is the share of your total locations that the latest snapshot classifies as active, active locations divided by total locations, rounded to a whole percent.
Color coding. The pill's color reads the number without you having to do the math:
- Green ("Expand" tone) at 70% or higher, most of the network is active.
- Yellow ("Maintain" tone) from 40% up to 70%, a meaningful chunk of the network is not engaged.
- Red ("Analyse" tone) below 40%, engagement is a network-health problem worth investigating before it is a growth one.
When it disappears. The pill only renders when the network has at least one location on record. With zero total locations, there is no percentage to show, so the pill is omitted entirely rather than showing "0% Engaged" or a stale figure.
The supporting line
Directly under the headline and pill sits a single sentence that changes depending on your data:
- No territories set up yet: "Add territories from Settings to start tracking coverage gaps and prospect pipeline." This is the cold-start state, it shows regardless of how many prospects or locations exist elsewhere, because without at least one tracked territory the page has nothing to measure coverage against.
- Territories exist: a summary reading something like "2 underserved territories · 5 prospects in pipeline." When the network's top-quartile margin figure is available and not withheld (see below), it appends "· top-quartile margin 24%" to the same sentence.
The top-quartile margin clause is the one piece of this hero that touches financial performance data, and it is gated the same way the rest of the page's financial figures are: for a franchise-type group, an HQ admin has to explicitly opt in under the recruitment-financials setting before a margin figure appears anywhere prospect-facing, because showing profitability figures to a prospective franchisee outside a properly disclosed Item 19 is a Franchise Rule question, not a Verinode one. Non-franchise networks (associations, buying groups, and similar) are never gated this way. When the figure is withheld, the sentence simply omits the clause, it never shows a placeholder or a warning inline.
The three secondary stats
To the right of the headline (below it on narrower screens) sit three flat stats, each with a label, a number, and a short caption. All three are counted live from the current territory and prospect tables when the page loads, unlike the headline and the engagement pill, which come from the overnight snapshot. This is a real, and useful, distinction: it means these three can move the moment you add a territory or log a prospect, even between snapshot cycles.
Territories
What it shows. The count of rows in your territory table, captioned "Coverage zones tracked." This is the number of geographic zones you have configured for coverage tracking under Settings, not your total location count. A network can have more locations than territories (several locations sharing one territory) or more territories than locations (zones drawn ahead of any location being placed there), so do not expect this figure to match the headline.
Color. Always neutral, this stat is a plain count with no good/bad read.
Underserved
What it shows. The count of tracked territories that have one or fewer active operators in them, captioned "≤1 active operator." A territory crosses into underserved the moment its active-operator count drops to one or none, whether because it was never filled or because a location there went inactive.
Color. Red ("Analyse" tone) whenever the count is above zero, green ("Expand" tone) at exactly zero, no underserved territories on the network.
Why it matters here. This is the same underserved definition that drives the Coverage Gaps row further down the page, the hero stat is a live count of exactly which territories will show up in that row.
Open prospects
What it shows. The count of prospects currently sitting in an active pipeline stage, captioned "Inquired / qualified / negotiating." A prospect counts here from the moment they are logged as a new inquiry until they either sign (leave the count as a win) or are marked dropped (leave the count as a pass). Signed and dropped prospects are excluded, this stat is specifically "still in motion," not "everyone we've ever talked to."
Color. Green ("Expand" tone) whenever there is at least one open prospect, neutral at exactly zero.
Note
None of the three secondary stats, or the headline, or the pill, ever reference an individual franchisee by name. They are network-wide counts. Verinode's privacy boundary holds at the hero the same way it holds everywhere else on this page: HQ sees aggregates and coverage gaps across the network, never a single member's private operating data. The one figure on this page that touches financials, the top-quartile margin clause in the supporting line, is anonymized and separately gated behind the HQ admin's own recruitment-financials opt-in, described above.
What sits below the hero
Directly beneath the hero, when at least one territory or prospect pin exists, a US territory map renders showing coverage geographically. That map, and the tile rows beneath it (Take Action's prospect deck generator, Coverage Gaps, Active Prospects, Network Hiring Flow, and the full Territories list), are separate parts of the Recruit & Grow page and outside the scope of this article, this article covers the hero band only.
Reading the hero together: a quick example
Say the hero reads 12 locations, a 58% Engaged yellow pill, and underneath it "2 underserved territories · 5 prospects in pipeline." That tells you, at a glance and before scrolling further: the network has 12 member locations on the books as of the last snapshot, a bit over half of them are currently active, two of your tracked territories are thin on coverage, and five prospects are somewhere between a first inquiry and a signed agreement. If the engagement pill were red instead of yellow, that would be the signal to look at why engagement is low before pushing harder on new-territory recruiting, filling a thin territory with a new location does not help if existing locations in the network are going inactive.
Data sources
Data sources
- 1.Network member-aggregates snapshot (total locations, engagement percent, top-quartile margin). Verinode network aggregation.
- 2.Your territory table. Your network settings.
- 3.Your prospect pipeline. Your network's recruiting activity.