Category benchmark pages

What a category page is

A category benchmark page is a dedicated page for one grouping of related metrics. Where the Benchmarks tab gives you a wide sweep, a featured tile and a summary per area, a category page zooms into a single area and lays out every metric in it with a full peer comparison for each.

Each page lives at its own address under /benchmarks, one per category. The ten categories are:

• Carrier Speed: how quickly carriers process claims, approve supplements, and pay.
• Financial Health: margins, cost ratios, and revenue efficiency.
• Operational: throughput, collection rates, and cycle times.
• Vendor Pricing: how your vendor spend compares to peers using the same vendors.
• Safety: incident rates, training compliance, and safety culture.
• Team Performance: utilization, tenure, certification currency, and per project manager throughput.
• Wages & Compensation: hourly wages and fully burdened labor rates by role.
• Recruiting & Hiring: time to fill, offer acceptance, applicant flow, and new hire retention.
• Sales & Marketing: marketing spend, cost per acquired job, close rate, average job value, and referral share.
• Exterior & Roofing: supplement capture by item type and burdened margin on exterior work.

To learn what a category is and how metrics are grouped in the first place, see Benchmark categories.

How you reach one

A category page is a deep page, not a tab. You land on it by opening a category from inside the platform rather than by scrolling the Benchmarks tab.

1. 1From the Benchmarks section, open the category you want to go deep on.
2. 2You can also arrive from a linked surface elsewhere. For example, the Operator Score breakdown routes some of its dimensions to a category page: the Sales & Marketing dimension opens the Sales & Marketing category page.
3. 3The page opens with the category name as its title and a Benchmarks link at the top to step back out.

The header carries a one line description of what the category covers, so you always know the scope of what you are looking at before you read a single number.

What it shows beyond the tab

The tab is a summary surface. The category page is the full read. On it you get:

• Every metric in the category, each with its own comparison, not just the featured one. The metrics are drawn from the same registry that groups them everywhere else, so a category page and the tab never disagree about what belongs where.
• A comparison bar per metric showing where your value sits against the peer band, with your own number pulled from your portfolio (or, for team and recruiting categories, from the dedicated people getters).
• A scope control. By default the page resolves your comparison against the full cascade of your cohort memberships. The scope control lets you override that and force a specific franchise or association cohort, a regional view, or the national view, and the peer bands re-resolve to match.
• An entity note where relevant. For categories whose metrics attach to a carrier or a vendor, a section reads "By carrier" or "By vendor" and points you to the individual profiles: "Entity-level benchmarks appear as peer data grows. See individual carrier profiles for detailed comparisons." Open a carrier, TPA, or vendor profile to go one level deeper.

How it relates to the Benchmarks tab

Think of the tab and the category pages as two zoom levels on the same data:

• The Benchmarks tab groups metrics into these same areas and shows a compact, at a glance view: a featured metric per area plus a summary.
• A category page takes one of those areas and expands it into the complete list, every metric with its own comparison bar and the scope control on top.

Because both read from the same metric registry, moving between them is just changing zoom, never changing the definitions. What Financial Health means on the tab is exactly what it means on the Financial Health page.

Reading a category page well

• Set the scope first. A national band and your franchise band can tell very different stories. Decide who you want to be compared against before you read the metrics.
• Read the whole category, not just the leader. The featured metric on the tab is one signal. The category page exists so a strong headline cannot hide a weak metric sitting next to it.
• Follow entity notes down to profiles. When a category points you to per carrier or per vendor detail, that is where the metric turns into a specific relationship you can act on.

Related

• Benchmark categories: what the categories are and how metrics are grouped
• Benchmarks overview
• Reading a benchmark
• Entity and client profiles